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Modernist Maverick: The Architecture of William L. Pereira

Designed at the Nevada Museum of Art

Services: Visual Identity, Exhibition Graphics, Print Design, Web Graphics

Curator: Colin Robertson

Exhibition Design: Nik Hafermaas with Aldis Ozolins

Graphic Identity + Catalog Design: Aldis Ozolins and Amanda Tennant

Scale Models: Adam Voorhees

Augmented Reality Applications: Ryan d’Orazi

Photos: Jamie Kingham, Nik Hafermaas

Year: 2013

The exhibition, Modernist Maverick, surveyed the architecture, urban planning, and design work of American architect William L. Pereira through images, models, drawings, and plans. The exhibition re-examines the modest spaces he created early in his career and the large-scale structures for which he is largely remembered. The visual design for the show and publication attempts to reflect the unconventional nature of the show as well as Pereira's eclectic portfolio of work.

Along with the exhibition the Museum published a 64 page book. My role was to the book design and overseeing the production, including the onsite press check. The graphics and overall look mimic the dynamic and futuristic look of the gallery experience. Each page is unique and bold. I also executed the digital and print ads, created graphics for the gallery, and title wall and managed the vinyl installation.

 
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